Tritium Design System

Tritium is ForceManager’s design System.
This guide and resource library contains all the information you need to design and write with ForceManager. It includes detailed answers on how to use everything from our logos and colors to our typography and documents.

When everyone follows the same guidelines we ensure our brand and the experiences it creates are consistent, accessible, and most importantly, enjoyable!

Are you a Partner

We love to collaborate even with those outside of the ForceManager team. As we grow, it’s becoming more difficult for both internal and external teams to stay updated with the latest brand designs. This guide will give you a complete overview of all our latest visual branding.

Do you need help?

If you have any questions about how to use ForceManager’s Visual Identity or notice something missing, send us a message at contact@forcemanager.net.

What's ForceManager?

ForceManager is the leading mobile CRM for field sales teams, designed to help salespeople in their day to day lives by acting as their personal assistant. The voice-controlled app is loved for its usability and mobile-first design with 80% of users logging in daily. Think of it as the Siri for your sales team built to make selling more efficient on-the-go.

The company started in Barcelona and now has offices in Madrid, Venice, Berlin, London, Mexico City, Bogota, and New York City. Today, ForceManger serves thousands of customers around the world from key verticals including insurance, pharma, cosmetics, building materials and much more.

Mission

To help companies professionalize their sales activity through technology, optimizing the time spent by field sales reps who work out of the office.

Vision

To become an international leader in the mobile CRM market by helping companies improve their sales efficiency and processes through the use of technology.

Brand Values

The following brand pillars help create a cohesive identity and brand foundation that represents who we are and how we behave in the world in an authentic, engaging way.

We have a positive mindset

• We feel passionate about ForceManager and the projects we work on.
• We are respectful of other people’s ideas.
• We exude energy and positive vibes.

We believe in ownership

• We are determined, “always be closing”!
• We are accountable, we finish what we start and do what we say.
• We look for solutions in a timely manner.
• We are consistent and disciplined, always giving our best.

We go the extra mile

• We are hands on and get things done.
• We do what we say quickly and to the highest possible standard.
• We focus our energies on getting results, doing more with less.
• We make sure that priorities come first.

We learn fast

• We learn from our mistakes and share these learnings with others.
• We do not dwell on mistakes, we move on and look to the future.
• We push ourselves to become experts in our field.
• We innovate and put new concepts into practice.

We are people first

• We add value to the day-to-day work of our colleagues and customers.
• We are proactive, anticipating issues and proposing workable solutions.
• We make data-driven decisions and aim to be objective.
• We are empathetic and take care of each other and our customers.

We speak up

• We are respectful, listening to the ideas and opinions of others.
• We are honest and we always express our points of view.
• We give continuous and constructive feedback.
• We speak up if something is wrong.

Together we are building ForceManager

• We are team players.
• We create a positive working environment.
• We trust our teammates and realize we are not experts in everything.
• Zero tolerance for bullying or rude behavior.
• We have fun!